A lot of people assume spring is the ideal time to sell a house. And sure, buyer demand usually picks up at that time of year. But here’s the catch: so does your competition, which can impact your House Worth as more listings hit the market at once.
So, what’s the real advantage of selling your house before spring? It’ll stand out.
Historically, the number of homes for sale tends to drop during the cooler months, which means buyers have fewer options.
You can see how that trend played out over the past few years in this data from the National Association of Realtors (NAR). Each time, the supply of homes for sale dipped during these cooler months. And then, after each winter lull, inventory started to climb as more sellers jumped into the market closer to spring (see graph).
Here’s why knowing how this trend works gives you an edge. While inventory is higher this year than it‘s been in the last few winters, if you work with an agent to list now, it’ll still be in this year’s sweet spot.
So, while other sellers are taking their homes off the market, you can focus on Selling Your House before the spring wave of new listings hits. This gives your home a better chance of standing out.
Why wait until spring when you can get ahead of the curve now?
Fewer Listings Also Means More Eyes on Your Home
Another big perk of selling in the winter? The buyers who are looking right now are serious about making a move—that’s the real Secret To Selling in a slower season.
During this season, the window-shopper crowd tends to stay busy with other things, like holiday celebrations and avoiding home searches in cooler weather. That means the buyers who are out looking aren’t casually browsing — they’re motivated. And that’s the Secret To Selling during winter.
Whether it’s because of a job relocation, a lease ending, or some other time-sensitive reason. And those are the types of buyers you want to work with.
Investopedia explains:
“. . . if your house is up for sale in the winter and someone is looking at it, chances are that person is serious and ready to buy.”
Bottom Line
With less competition and serious buyers on the hunt, you’ll be in a great position to sell your house this winter.
Let’s connect with a trusted real estate agency in Chicago, Illinois, KM Realty Group LLC, if you’re ready to get the process started. Visit us at 111 N Wabash Ave #1734, Chicago, IL 60602, or call us at (312) 283-0794.
