Expert Forecasts Point to Affordability Improving in 2026
See why housing affordability is improving in 2026. Learn how rates, inventory, and prices could create new buying and selling opportunities.
Not Sure If You’re Ready To Buy a Home? Ask Yourself These 5 Questions.
Not sure if you’re ready to buy a home? Ask yourself these 5 questions to check your finances, goals, and readiness before making a move.
Turning a House Into a Home: The Benefits You Can Actually Feel
Discover how buying a home brings emotional comfort, pride, and stability. Learn why homeownership is about more than money.
Headlines Have You Worried about Your Home’s Value? Read This.
Do not let fears about home values affect you. Discover why most states are experiencing price growth this year.
How To Stretch Your Options, Not Your Budget
Find out how to buy a home on a budget by balancing your wish list with your budget to beat affordability challenges.
This May Be the Best Time To Buy a Brand-New Home
Find out the best time to buy a brand-new home with increased options and builder incentives making homeownership more attainable.
Are Builders Overbuilding Again? Let’s Look at the Facts
Wondering if builders are overbuilding again? Learn why today’s new construction homes in Chicago show a balanced, cautious housing market—not a bubble.
Why Homeownership Is Going To Be Worth It
Homeownership in Chicago has always been valuable, with rising demand for homes for sale and lasting financial benefits.
Is It Better To Rent or Buy a Home?
Thinking about whether to rent or buy a home in Chicago this year? Explore your options and discover what’s best for you.
Don’t Let Student Loans Hold You Back from Homeownership
Homeownership in Chicago is achievable even without student loans. Find your options and how to buy your first home with confidence.
Experts Agree: Homeownership Provides a Path to Long-Term Wealth.
Experts agree homeownership remains a powerful path to long-term wealth. See why owning a home in Chicago still builds financial security.
Americans Find the Nonfinancial Benefits of Homeownership Most Valuable.
Uncover the valuable nonfinancial benefits of homeownership, even more meaningful after a year of pandemic challenges.
